The peak season is a much-awaited time for businesses because of the increase in sales that it promises. However, due to the influx of shoppers and high demand for goods, challenges may be encountered particularly when it comes to the management of peak season logistics.
While logistics problems are common during peak season, you can rely on solutions that can help you overcome some of the biggest eCommerce challenges and make the most sales. Read on to know what they are.
Tips to Manage the Challenges of Peak Season Logistics
Maintain a balanced inventory.
PREVENT PROBLEMS WITH STOCKS
There will be increases in demand during peak season and that may already be expected. However, you have to be smart when it comes to stocking up. Balance your inventory so that you won’t end up with excess stocks that you may need to sell at a discounted price after some time. Likewise, you can’t order too little. Not having enough could lead to unsatisfied customers which may hurt your business in the long run.
Order just the right amount based on your forecasted sales or the previous year’s sales. You’ll need sufficient data to balance your inventory.
Be transparent.
MANAGE CUSTOMER EXPECTATIONS
Keep customers informed. It wouldn’t be smart to leave your customers in the dark. Let them know if a product is out of stock. Add a notice on your website so that they will be properly informed. When it comes to product delivery, send them updates. It would give them peace of mind to know where their orders are.
Find a cost-efficient courier company.
MINIMIZE DISRUPTIONS.
Peak season logistics post greater than the usual challenges encountered. Disruptions in logistics could easily happen on the part of the consumer and the seller. At this point, most customers are in a rush to get their orders fast or within the expected date. However, problems and inefficiencies could be the reason why orders may arrive late and cause issues on the customer’s end. Meanwhile, businesses may deal with high rates among carriers. There could also be instances when a shipment may not be a priority due to high-volume shipping this season.
Ecommerce retailers need not worry about this if they will partner with a reliable and cost-efficient courier company. They have the experience and resources to ensure on-time delivery and minimize disruptions that are usually encountered during peak season. They can also offer cost-efficient rates that would provide retailers with the best value for their money. Usually, the best courier companies don’t offer a one-size-fits-all solution. This makes it possible for processes to be streamlined and for specific requirements to be met.
Address warehouse limitations.
IMPROVE ORDER FULFILLMENT
You may find your space getting small and crowded during the peak season. Warehouse limitations will affect your capacity to receive orders. However, don’t make the mistake of getting a warehouse that is too large for your needs as it could lead to wasted space for the rest of the year while you have to shoulder higher rental costs.
Another important thing to look into is the increased need for people to handle tasks such as packaging, warehousing, transportation, and other order fulfillment tasks. While increasing your workforce is an option, it would be costly too. After the peak season, your orders will be back to normal and you may no longer need extra hands.
Find 3PL companies that offer the services you need at this time of year. Outsource your order fulfillment needs to experienced providers that can help address your warehouse limitations and even offer advice regarding the logistics solutions that are appropriate for your business.
ALSO READ: STRATEGIES TO MAKE THE MOST OF PEAK SEASON SHIPPING
As eCommerce companies head into the peak season, there are challenges that may be encountered. Disruptions can affect your capacity to maximize the potential for income during this time of year. Know the solutions that can help you manage peak season logistics.
Need a courier and logistics partner that can help you meet peak season demands? Work with WSI. We have been helping businesses in the Philippines with their order fulfillment needs over the years.